shop Music Festival by Urban Outfitters

The 2013 music festival season kicked off in Austin with SXSW, and it will only keep going all summer long. Keep cool — and stay hot — no matter where you're playing with essential gear from Urban Outfitters.

Handsome Watch

Keep track of the festival lineup with a flick of the wrist.

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A 12-Step SXSW Survival Guide

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